Top 5 Fashion Games Performance in Italy: Q1 2025

In the first quarter of 2025, the top fashion games in Italy displayed varied performance across downloads, revenue, and active users. Data from Sensor Tower provides insights into these trends.

Skincare Time: Makeover ASMR saw its weekly downloads fluctuate, beginning with approximately 45K at the end of December and ending with around 20K by March. Revenue peaked at $39 in late December, then hovered between $6 and $30 throughout the quarter. Active users began at 88K, gradually declining to 40K by the end of March.

Satiszone: Perfect ASMR Tidy experienced a notable increase in downloads, peaking at 25K in early February. Revenue reached its highest at $120 mid-February, before tapering off. Active users rose steadily, reaching approximately 68K in February, before slightly declining to 54K by quarter's end.

Eye Color Mix had a downward trend in downloads, starting at 28K and dropping to 4K by March. Revenue remained minimal, with a slight increase to $16 in late March. Active users decreased from 64K to 10K over the quarter.

Hair Tattoo: Barber Shop Game maintained steady downloads, with a peak of 12K in mid-February. Revenue was negligible until late March, when it reached $15. Active users decreased from 21K to 10K throughout the quarter.

Finally, Fashion Queen: Dress Up Game showed an upward trend in downloads, peaking at 10K in early March. Revenue varied, with a high of $30 in late February. Active users increased to 88K in March before a slight decline.

For more detailed insights, visit Sensor Tower's platform.